What if the entire boutique community COLLABORATED to bring you all of the best boutique shopping deals??


One HUGE day to #ShopSmallFirst—before Black Friday & before the big guys…


When you purchase from a boutique for Pink Friday you’re doing more than just feeding your need for that glorious email that reads “Package has been delivered.”

You’re helping:
+ a little girl afford dance lessons
+ a community build parks and playgrounds
+ a local dentist, optometrist or salon owner stay in business
+ a middle school student get braces

and that’s just the beginning…

Small businesses are the backbone of our nation and no more than ever they could use our support to get them through such a crazy year.



Save the date for November 20th, then SHOP our interactive map for a shop near you OR for a live list of online boutiques deals & celebrations.

Shop our live map on November 20th, or create a Shopper Profile to discover the best boutiques any day of the year!

Use our brand new Ultimate #ShopSmallFirst Map to find local boutiques near you to shop!

If you don’t already have a Shopper Profile, create one now to follow your favorite boutiques and save products you love for later with your very own Personalized Feed. Create one now!

Plus, we have some awesome deals and discounts to share just for YOU from all of our amazing participating boutiques!

What are you waiting for? It’s time to explore our Pink Friday Deals now!

Share the SHOP SMALL PLEDGE on social

Invite your friends to shop small first, and support small businesses who need you!


Right Click and Save Image

Use our shop Small Gift Guides

Find unique, curated gift ideas straight from boutiques & makers you’ll love.

Gift Guides

SHOP these deals:

WATCH our LIVE SALE Marathon in our group!

Join the Shop The Best Boutiques Facebook Group to see 25+ boutiques sharing their new arrivals & gift ideas live November 20th & all weekend!

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