Welcome to Jennaration!!

A women's in store + online boutique that is dedicated to finding clothes that are both fun & affordable!

New arrivals daily + sizes small - 3x!! ?

We are located in Northport Alabama where we have a storefront location as well as a warehouse where we run our online department!

We have been known for clothing women ages 17 to 70 of all sizes from small to 3x!

We not only have clothes, but shoes, accessories, and gift items!

We were Best Boutique Storefront of the State the last 2 years, have been named by Inc. Magazine as one of America’s fastest-growing businesses (2 years in a row) and were crowned the Global Boutique of the Year in the 2019 Boutique Awards!