Best of the West | The Boutique Hub

Best of the West: 20 Must-Shop Boutiques Leading Western Fashion

UPDATE: Make sure you check out our 2019 Best of the West Winners that also include Top Brands, Boutiques, Makers, Creatives & Influencers too!


If you are a connoisseur of western fashion, then you are likely scouring the internet and local boutiques for the perfect outfits to make your style statement.

Each year before the National Finals Rodeo, we break down the best places to shop for the perfect looks for Las Vegas, and we will be the first to say, this style genre (because of its cross-over popularity with mainstream fashion) has blown up in the past 12 months!  The competition is fierce, so we know you will find the perfect statement pieces at these shops.  We kept the list to 20, but we have got our eye on so many more that are making their own western fashion statement, and we can’t wait to see where 2017 takes them! Trust us – there were SO many more we would have loved to add below!

Here are your go-to 20 western boutiques to shop all year long, listed A-Z!

The Top 20 Western Fashion Boutiques

Bar T Boutique

Eagle Lake, Texas

Bar T might be the trendiest boutique around; known for carrying a wide variety of women’s and girl’s apparel, footwear and accessories and is frequented by fashionistas of all budgets.  Owner Kaitlynn Titman established this fabulous online boutique in 2013, and recently announced that she will be opening Bar T Boutique’s first storefront in January 2017, located in Eagle Lake, Texas.

Western Fashion Boutique | Bar T Boutique

Buck Fergeson Originals

Bellville, Texas

The slogan of this family-owned, Bellville, Texas business is “originality is our standard,” and they are not lying in the least!  Their inventory is boho-inspired with western roots, and includes brands such as El Vaquero, STS Ranch, Old Gringo, Free People, Ivy Jane and so many more.

Buck Fergeson Originals | The Boutique Hub | Best of the West

Chica Chula Boutique

Mason, Texas

With their old west, meets new west vibe, Chica Chula Boutique provides customers with beautiful, handmade pieces for their closets, jewelry boxes, and homes.  Owner Morgan McMillan Willis has an undeniable love for fashion and is known for providing customers with an unrivaled shopping experience, through both Chica Chula’s website, and retail location in Mason, Texas.

Chica Chula Boutique | Best of the West | The Boutique Hub

Coulee Creek

New Town, North Dakota

Hailing from North Dakota, Jordan and Melanie Luger carry signature high end western fashion from Double D Ranchwear, Old Gringo, to Tasha Polizzi.  These two women know firsthand how to intermix the stunning pieces of Native American Fashion with the history and beauty of the American Cowboy.  You will be drooling when you get there, we promise.

Coulee Creek | Best of the West | The Boutique Hub

Gypsy Pearl

Andrews, Texas

Carly Stewart and Courtney Mitchell are two very creative women, and are the official dynamic-duo behind this Andrews, Texas storefront.  Gypsy Pearl carries all of the latest styles, with a huge selection of sequins, fringe, suede and velvet; all of which can be found on the boutique’s website as well.

Gypsy Pearl | Best of the West | The Boutique Hub

Gypsy Waltz

Chandler, Texas

This Chandler, Texas store front and busy online boutique has an eye for great southern fashion, and blurs the line between many mainstream trends and sassy statement pieces.  Owner Dana Waltz models for her growing store with great alternative price point to some major labels, and a wide selection ranging form maxi rompers, maxi’s, tops, tunics to shoes.

Gypsy Waltz | Dana Waltz | The Boutique Hub

Hazels Fashion Wagon

Purcell, Oklahoma

Darcy Good is one chic cowgirl, and her Purcell, Oklahoma boutique is a direct representation of her own personal style.  Carrying brands such as Liberty Black, Charlie 1 Horse, Ryan Michael and Tasha Polizzi, along with unique accessories; Hazel’s Fashion Wagon is a one stop shop for every western fashionista.

Hazels Fashion Wagon | Darcy Good | The Boutique Hub

Hippie and Haggard

Rusk, Texas

This Rusk, Texas based online boutique combines two things essential to the modern western fashionista – a little boho hippie, and lots of Haggard swag.  From sequins and glitter, to rocker chic tees, the sassiest statements for western babies, to velvet bell bottoms; this traveling boutique knows how to make a statement just like their name.

Hippie and Haggard | Best of the West | The Boutique Hub


Hamilton, Texas

Located in Hamilton, Texas, inside the Circle T Arena, Punchy’s is known for having a very exceptional line of inventory including brands like Dear John, Lane Boots, and a wide variety of genuine sterling silver and turquoise jewelry pieces.  Punchy’s unique business location plays a big role in their offerings, providing shoppers with the simple elegance of western culture, tempered with a bit of modern flare.

Punchy's | Best of the West | The Boutique Hub

Redford Ranch Style

Jayton, Texas

Redford Ranch Style specializes in their own line of Cracker Jack Gals graphic tees and produces an assortment of handmade turquoise jewelry and statement buckles.  Missy Redford, owner of Redford Ranch Style, has been in the boutique industry for over a decade, to now being an online-only business in Jayton, Texas.

Redford Ranch Style | Missy Redford | The Boutique Hub

Retro West


Retro West, is a Louisiana-based boutiques that offers hand selected western couture, vintage turquoise jewelry, and a fine selection of leather goods.  Owner Taylor Pee Brown is an up and coming boss babe with an eclectic style, which is why the latest and greatest fashions at Retro West are a cut above the rest.

Retro West | Taylor Pee Brown | The Boutique Hub

Savannah Sevens Western Chic

Brookville, Kansas

“Bold, rugged and beautifully feminine” are the words that owner Ryley Austin Wimer uses to describe Savannah Sevens Western Chic, and we wholeheartedly agree with that portrayal.  Carrying both men’s and women’s apparel, along with a gorgeous assortment of handbags and accessories, it is easy to see why Ryley’s inventory is often seen sported by the “it-girls” of western fashion.

Savannah Seven's | Best of the West | The Boutique Hub

Sinful Southern Belles


This Texas-based online boutique is known for their unique, head-turning pieces, like their serape-lined boyfriend jeans that brought the fashion world to a halt this spring.  Owner Kelly Enriquez is the creative mind behind much of their fun, funky pieces, made for the gypsy hippie queens in everyone.

Sinful Southern Belles | Best of the West | The Boutique Hub

Southern Trends

Belleville, Texas

Founded to provide women with the ability to embrace their individuality through fashion, Southern Trends is the place to shop for anyone who has a gypsy edge.  With both an online store, and retail location in Bellville, Texas, owner Megan Lancaster carries brands such as Freebird by Steve Madden, Farrah B jewelry, and her own line of Southern Trends Signature graphic tees.

Southern Trends | Best of the West | The Boutique Hub

The Frosted Cowgirls

New Plymouth, Idaho

The Frosted Cowgirls boutique is known for offering trendy western chic pieces at a price that fits all budgets, none of which are lacking in quality.  This Idaho boutique truly is a family business, where owners Cody and Rikki Ruiz share equal responsibilities—with Rikki running the boutique side of things, while Cody specializes in custom American Hats.

Frosted Cowgirls | Best of the West | The Boutique Hub

The Lace Cactus

Hico & Stephenville, Texas

If you are an avid shopper of western fashion, then you are probably very familiar with the names The Lace Cactus and owner Kelsey Darby.  Now with two locations, one in Hico, TX and another in Stephenville, it’s no wonder this shop made the list. We can’t wait to see what they do next!

The Lace Cactus | Best of the West | The Boutique Hub

The Rollin’ J

Phillipsburg, Kansas

This Phillipsburg, Kansas storefront features everything from women’s apparel and accessories, to kids clothing and home décor.  Store owner, Shelly Jo Jarvis, vows to only carry quality pieces and brands she can see herself wearing, and manages to maintain a wide variety of inventory that appeals to shoppers of all kinds.

The Rollin' J | Best of the West | The Boutique Hub

Tin Rose Boutique

Burleson, Texas

Catering to women of every style, Tin Rose Boutique is a Burleson, Texas boutique that is known for its fun fashions full of style and class.  Carrying brands like Double D Ranchwear, Junk Gypsy by Lane, and Johnny Was, it is plain to see why Tin Rose Boutique’s storefront and website both appeal to all ages and styles of women.

Tin Rose Boutique | Best of the West | The Boutique Hub

Wild Bleu

Clarksville, Texas

If you visit Wild Bleu’s website, you will quickly realize that owner Tierney Perkins has thought of absolutely everything.  From the personalized messages sprinkled with a southern twang, to the gorgeous inventory and unique name for each item, shopping this Texas-based boutique makes for a one-of-a-kind experience, you will want to come back to time and time again.

Wild Bleu | Best of the West | The Boutique Hub

Ya Ya Gurlz

Abilene, Texas

Last, but definitely not least is one of the most popular boutiques known to western fashion—Ya Ya Gurlz of Abilene, Texas.  This eccentric boutique is owned by two ladies named Julie and Summer, who are known for carrying all the fabulous western brands, from Bandit Brand to YKnot Branded.

Ya Y a Gurlz | The Boutique Hub

Honorable Mentions

Competition to make the top 20 was fierce, so we need to also acknowledge a few honorable mentions that are making their own mark on western fashion as well!

The Rusty Rose (@therustyrose)

Dirty Gringa (@thedirtygringa)

Tribe West Boutique (@tribewestboutique)

Maverick Western Wear (@maverickwesternwear)

Southern Bound (@southernboundtx)

The Shadee Palm (@theshadeepalmboutique)

Hippie Alice (@hippie.alice)

Ritzy Gypsy Boutique (@ritzygypsyoriginals)

Want more of these western fashionistas? See this post and more #BoutiqueLove with additional boutiques in our Ultimate Western Fashion Style Guide!

Which one of these favorite western boutiques do you shop? Let us know in the comments below — or over in our Boutique-Addict shopping group “Shop The Best Boutiques | Boutique Hub” – see you there!

Don’t miss a style story, make sure you are on our VIP list to get the Boutique Binge email weekly, you’ll have access to 20+ exclusive boutique coupons when you sign up together in one email, right in your inbox!  You don’t want to miss the list!

Picture of Jessie Jarvis

Jessie Jarvis

Jessie is in charge of Special Projects at The Hub, where she does a little bit of everything--planning events, PR, and writing about fashion and market trends. She and her husband live on an Idaho ranch, with their son, where her fashion's form and function meet.

what eveyone is talking about

please sign in