Ella Chic Boutique began in 2016, when owner Stacy Callahan had a desire for "more". We grew steadily in 2016 and in 2017 we added a mobile boutique, complete with a dressing room! Then, in 2020 we opened our first brick and mortar store in Roanoke, Indiana and in 2021 we moved to a large space, just right across the street!
We carry items that are classic, yet trendy, while staying modest. We cater to the "moms" who want to look amazing, yet want to do it easily. We want you to be able to play at the park with the kids and feel fabulous, all while being in style.